{"id":1058,"date":"2023-02-24T14:05:42","date_gmt":"2023-02-24T14:05:42","guid":{"rendered":"https:\/\/www.incentivesmart.com\/blog\/\/"},"modified":"2025-04-04T10:03:34","modified_gmt":"2025-04-04T10:03:34","slug":"rewards-for-all-matter","status":"publish","type":"post","link":"https:\/\/www.incentivesmart.com\/blog\/rewards-for-all-matter\/","title":{"rendered":"Rewards for all Matter"},"content":{"rendered":"<p>Reward is not a new concept and has been around for decades, even looking back at your childhood you learn that good behaviour will be your reward!<\/p>\n<p>Businesses are recognising that developing and implementing rewards programmes can pay dividends.\u00a0From airlines offering frequent flier deals, to white goods suppliers giving away big ticket items to the top performers to telecommunications companies rewarding every sale to grow market volume\u2026<\/p>\n<p>It is proven that reward programmes will drive employee &amp; customer engagement, improve performance and motivation.<\/p>\n<p>But ask the person sitting next to you or a colleague in another department what they want as a reward and we\u2019d put money on the fact their answer would be cash, cash and more cash. That kind of thinking is what gets so many companies in a rut when it comes to rewarding loyalty. We all love to be rewarded \u2013 it is, after all, what gets those Happy Chemicals into overdrive, but, when put on the spot, actually figuring out what makes for a good, memorable, and desirable reward proves elusive.<\/p>\n<p>Fortunately, our obsession with all things\u00a0<a href=\"https:\/\/www.incentivesmart.com\/customer-loyalty\" target=\"_blank\" rel=\"noopener\">B2B loyalty<\/a>\u00a0at Incentivesmart has afforded us a unique vantage point. We\u2019ve done our research, and know how to reward people without resorting to the impersonal and unmemorable conclusion of, \u2018Cash\u2019ll do\u2019.<\/p>\n<p>And, yes, we are\u00a0<em>great\u00a0<\/em>for Christmas and birthdays, too\u2026<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Reward is not a new concept and has been around for decades, even looking back at your childhood you learn&#8230;<\/p>\n","protected":false},"author":10,"featured_media":1059,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[4],"tags":[],"class_list":["post-1058","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog","topics-customer-loyalty"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Rewards for all Matter<\/title>\n<meta name=\"description\" content=\"How do you make rewards matter for everyone? 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